Because of the need for a Pharmacy or Chemist to quickly increase customers, Stuart at http://www.leafletguru.co.uk has designed and developed an effective Pharmacy leaflet template which any Pharmacy can now customise with their own logo, contact details and list of services. The results have been proven and this leaflet is a perfect way to distribute in the local area and get customers through the door.
I’ve have designed a lot of leaflets for dentists and they come to me because they know it’s important to use a designer that is experienced in the dental industry and who can also help apply their brand identity and key messaging to other related design, print & marketing tasks.
N6 Dental was a brand new dental practice and they came to me to develop a visual identity for a leaflet which could be rolled out across other leaflets and in business cards and appointment cards. As you can see the look & feel I developed compliments the logo very and uses similar fonts & colour schemes to maintain a consistent brand identity. This leaflet itself has simple messaging to make new patients aware of this dentist, with clear contact info and information about the practice. Imagery helps to give the leaflet instant appeal and immediately signify the this is a professional dentist.
Leaflet design 1: Dental Smiles wanted a vibrant, colourful and visually appealing leaflet.
I’ve designed a lot of leaflets for various industries over the years, and one industry I specialise in as the Leaflet Guru is designing leaflets and marketing materials for Dentists & Dental Practices all over the UK. I think to work in this area – you need a really good understanding of the Dental industry and need to understand that there is a certain image/message that needs to be conveyed for all Dentists.
So below are my 5 tips on designing effective leaflets & marketing materials for Dentists:
Teeth, teeth, teeth! First and foremost all dental flyers must immediately convey nice teeth! It may sound obvious – but everyone who goes to a dentist aspires to have better teeth – so imagery is key here in getting across the professionalism of a dental practice. I’m told by my client , Bourbon Street Dental Care, that this leaflet was very effective in getting new customers.
I have designed a lot of leaflets and other pieces of marketing collateral, such as brochures, for the health & beauty industry, and specifically a lot of design work for Spa’s and Hotels. Below is a small sample of my work, which may provide some creative inspiration for some of your leaflets!
Bliss Kiss: Leaflet design for a luxury health & beauty spa. The project also included other marketing & design work such as logo design, branding, brochures, business cards & posters
The Leaflet Guru: Design & print tips 